{"id":143,"date":"2014-06-25T12:18:13","date_gmt":"2014-06-25T11:18:13","guid":{"rendered":"http:\/\/www.magazinemedia.be\/print-werkt-03-seconden\/"},"modified":"2015-07-14T15:00:43","modified_gmt":"2015-07-14T14:00:43","slug":"print-werkt-03-seconden","status":"publish","type":"post","link":"https:\/\/wemedia.be\/magazinemedia\/nieuws\/print-werkt-03-seconden\/","title":{"rendered":"Print werkt in 0,3 seconden"},"content":{"rendered":"<p>Binnen 0,3 seconden bepaalt de consument of een tijdschriftadvertentie interessant is of niet. Bij het zien van een advertentie vindt in het brein een zeer snelle reactie plaats die samenhangt met de waardering voor een advertentie.<\/p>\n<p>Dit blijkt uit de resultaten van een fysiologisch onderzoek van de Erasmus Universiteit in samenwerking met Magazines.nl. In het onderzoek is met behulp van EEG de breinrespons op advertenties gemeten. Al na 0,3 seconden zijn goede van slechte advertenties te onderscheiden. In totaal zijn er 150 advertenties voorgelegd, verdeeld over 5 productcategorie\u00ebn: auto&#8217;s, cosmetica, mode, voedingsmiddelen en elektronica.<\/p>\n<p>Meer resultaten van het onderzoek: <a href=\"http:\/\/www.magazines.nl\/nl\/onderzoek\/print-werkt-in-03-seconden\" target=\"_blank\">&#8216;De breinrespons op magazine ads&#8217;<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"\n<p>De snelle breinrespons op tijdschriftadvertenties<\/p>\n","protected":false},"author":1,"featured_media":144,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-143","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Print werkt in 0,3 seconden - WE MEDIA Magazine Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wemedia.be\/magazinemedia\/nieuws\/print-werkt-03-seconden\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Print werkt in 0,3 seconden - 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