{"id":15930,"date":"2018-04-23T12:52:31","date_gmt":"2018-04-23T10:52:31","guid":{"rendered":"http:\/\/www.magazinemedia.be\/?p=15930"},"modified":"2018-04-24T14:23:37","modified_gmt":"2018-04-24T12:23:37","slug":"un-magazine-et-toyota-font-battre-les-coeurs-plus-vite","status":"publish","type":"post","link":"https:\/\/wemedia.be\/magazinemedia\/fr\/nieuws\/un-magazine-et-toyota-font-battre-les-coeurs-plus-vite\/","title":{"rendered":"Un magazine et Toyota font battre les c\u0153urs plus vite"},"content":{"rendered":"<p><em>C\u2019est du moins l\u2019id\u00e9e derri\u00e8re l\u2019annonce Toyota Camry parue dans l\u2019\u00e9dition de f\u00e9vrier 2018 du magazine am\u00e9ricain InStyle. Saisissez les moniteurs cardiaques et ouvrez l\u2019annonce pop-up\u00a0: combien d\u2019excitation l\u2019int\u00e9rieur de la nouvelle Camry suscite-t-il en vous\u00a0? Une annonce unique et m\u00e9morable qui <a href=\"http:\/\/www.magazinemedia.be\/fr\/les-5-sens-plein-la-vue\/\" target=\"_blank\">met tous les sens en \u00e9veil<\/a> et sur laquelle les abonn\u00e9s d\u2019InStyle se sont sans aucun doute longuement attard\u00e9s\u00a0!<\/em><\/p>\n<p><a href=\"https:\/\/wemedia.be\/magazinemedia\/wp-content\/uploads\/sites\/7\/2018\/04\/img-1157-4.jpg\"><img decoding=\"async\" class=\" wp-image-15928 aligncenter\" src=\"https:\/\/wemedia.be\/magazinemedia\/wp-content\/uploads\/sites\/7\/2018\/04\/img-1157-4.jpg\" alt=\"Toyota Camry ad InStyle magazine\" width=\"741\" height=\"478\" srcset=\"https:\/\/wemedia.be\/magazinemedia\/wp-content\/uploads\/sites\/7\/2018\/04\/img-1157-4.jpg 1920w, https:\/\/wemedia.be\/magazinemedia\/wp-content\/uploads\/sites\/7\/2018\/04\/img-1157-4-300x194.jpg 300w, https:\/\/wemedia.be\/magazinemedia\/wp-content\/uploads\/sites\/7\/2018\/04\/img-1157-4-1024x661.jpg 1024w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/a><\/p>\n<p>Les gens de Toyota avaient contact\u00e9 InStyle magazine l\u2019an dernier parce qu\u2019ils \u00e9taient \u00e0 la recherche d\u2019une nouvelle fa\u00e7on de promouvoir leur Camry en publicit\u00e9 en 2018. L\u2019annonce fait v\u00e9ritablement entrer le lecteur dans la voiture pour qu\u2019il puisse la d\u00e9couvrir par la vue, le toucher et l\u2019odorat (!) et plus ou moins ressentir ce que \u00e7a fait de s\u2019installer dedans. L\u2019annonce s\u2019ouvre \u00e0 l\u2019aide de poign\u00e9es dans lesquelles sont int\u00e9gr\u00e9s des capteurs cardiaques, qui sont ainsi activ\u00e9s automatiquement, le tableau de bord affichant alors votre rythme cardiaque.<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"http:\/\/www.magazinemedia.be\/fr\/les-5-sens-au-toucher\/\" target=\"_blank\">D\u00e9couvrez ici : Les 5 sens : le toucher<\/a><\/strong><\/p>\n<p>Regardez la vid\u00e9o :<br \/>\n<iframe src=\"https:\/\/www.youtube.com\/embed\/x5Ezdty87-Q\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"http:\/\/www.adweek.com\/brand-marketing\/open-the-march-issue-of-instyle-and-check-your-heart-rate-with-this-interactive-toyota-ad\/\" target=\"_blank\">Source\u00a0: Adweek<\/a><\/p>\n<p><span style=\"text-decoration: underline;\"><em>Plus d&rsquo;inspiration ?<\/em><\/span><\/p>\n<ul>\n<li><em><a href=\"http:\/\/www.magazinemedia.be\/fr\/smile-vous-etes-sur-amazon-via-les-magazines\/\" target=\"_blank\">Smile ! Vous \u00eates sur Amazon (via les magazines)<\/a><\/em><\/li>\n<li><em><a href=\"http:\/\/www.magazinemedia.be\/fr\/and-the-stumpa-2018-winner-is\/\" target=\"_blank\">And the StuMPA 2018 winner is\u2026<\/a><\/em><\/li>\n<li><em><a href=\"http:\/\/www.magazinemedia.be\/fr\/laureat-du-grand-prix-warc-ne-negligez-pas-cette-toux\/\" target=\"_blank\">Laur\u00e9at du Grand Prix WARC : ne n\u00e9gligez pas cette toux !<\/a><\/em><\/li>\n<li><em><a href=\"http:\/\/www.magazinemedia.be\/fr\/bill-gates-bono-et-la-ra-dans-la-nouvelle-edition-de-time\/\" target=\"_blank\">Bill Gates, Bono et la RA dans la nouvelle \u00e9dition de TIME<\/a><\/em><\/li>\n<li><em><a href=\"http:\/\/www.magazinemedia.be\/fr\/ad-in-the-picture-ikea-makes-people-pee-on-this-ad-to-get-a-discount\/\" target=\"_blank\">Ad in the Picture: IKEA makes people pee on this ad to get a discount<\/a><\/em><\/li>\n<li><em><a href=\"http:\/\/www.magazinemedia.be\/fr\/les-5-sens-plein-la-vue\/\" target=\"_blank\">Les 5 sens : plein la vue<\/a><\/em><\/li>\n<\/ul>\n<p>http:\/\/www.adweek.com\/brand-marketing\/open-the-march-issue-of-instyle-and-check-your-heart-rate-with-this-interactive-toyota-ad\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u2019est du moins l\u2019id\u00e9e derri\u00e8re l\u2019annonce Toyota Camry parue dans l\u2019\u00e9dition de f\u00e9vrier 2018 du magazine am\u00e9ricain InStyle. Saisissez les moniteurs cardiaques et ouvrez l\u2019annonce pop-up\u00a0: combien d\u2019excitation l\u2019int\u00e9rieur de la nouvelle Camry suscite-t-il en vous\u00a0? Une annonce unique et m\u00e9morable qui met tous les sens en \u00e9veil et sur&#8230;<\/p>\n","protected":false},"author":2,"featured_media":15927,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[737],"tags":[928,1022,1492],"class_list":["post-15930","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases-inspiration","tag-ad-in-the-picture-fr-3","tag-concours","tag-magazine-advertising-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Un magazine et Toyota font battre les c\u0153urs plus vite - WE MEDIA Magazine Media<\/title>\n<meta name=\"description\" content=\"Magazine et Toyota. 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