{"id":12622,"date":"2025-06-24T18:01:01","date_gmt":"2025-06-24T16:01:01","guid":{"rendered":"https:\/\/wemedia.be\/?post_type=event&#038;p=12622"},"modified":"2025-06-25T16:06:13","modified_gmt":"2025-06-25T14:06:13","slug":"we-media-academy-creer-son-agent-ia","status":"publish","type":"event","link":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/","title":{"rendered":"WE MEDIA Academy : cr\u00e9er son agent IA"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><em>Comment exploiter un agent IA personnalis\u00e9 pour am\u00e9liorer sa communication et automatiser la production de contenus ? <\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;intelligence artificielle r\u00e9volutionne les m\u00e9tiers de la communication et de la r\u00e9daction en permettant d\u2019automatiser des t\u00e2ches r\u00e9p\u00e9titives, de g\u00e9n\u00e9rer du contenu sur mesure et d\u2019optimiser la gestion de l\u2019information. Gr\u00e2ce aux outils low-code\/no-code, il est d\u00e9sormais accessible \u00e0 tous de cr\u00e9er un agent IA adapt\u00e9 \u00e0 ses besoins, sans comp\u00e9tences techniques avanc\u00e9es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Objectifs :<\/em><\/strong><br>\u00bb Comprendre le fonctionnement des agents IA et leur potentiel pour la communication et la r\u00e9daction<br>\u00bb Concevoir un agent IA capable de g\u00e9n\u00e9rer, analyser et optimiser du contenu r\u00e9dactionnel<br>\u00bb Explorer les outils low-code\/no-code pour d\u00e9velopper un agent IA personnalis\u00e9<br>\u00bb Tester et affiner son agent IA \u00e0 travers des cas concrets li\u00e9s \u00e0 la r\u00e9daction et \u00e0 la communication<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong><em>Programme :<\/em><\/strong><br>\u00bb Introduction aux agents IA : applications pour la communication et la r\u00e9daction<br>\u00bb S\u00e9lection des outils adapt\u00e9s (ChatGPT, API, plateformes low-code\/no-code)<br>\u00bb D\u00e9finition des objectifs : quelles t\u00e2ches automatiser dans son workflow \u00e9ditorial ?<br>\u00bb Configuration et entra\u00eenement d\u2019un agent IA pour r\u00e9diger, reformuler et synth\u00e9tiser des textes<br>\u00bb Optimisation et ajustements : tester, affiner et am\u00e9liorer les interactions avec l\u2019agent IA<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" width=\"239\" height=\"268\" src=\"https:\/\/wemedia.be\/wp-content\/uploads\/Thyscropped.jpg\" alt=\"\" class=\"wp-image-12627\" style=\"width:172px;height:auto\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>FORMATEUR :<\/strong> <strong>Rapha\u00ebl Thys<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Futurologue et service designer, Raphael travaille depuis plus de 20 ans dans le secteur digital pour des grandes marques dans des secteurs tr\u00e8s vari\u00e9s (t\u00e9l\u00e9coms, retail, institutions, \u00e9nergie, finance\u2026). Co-fondateur de l\u2019agence The Beyonders, il est licenci\u00e9 en communication \u00e0 l\u2019IHECS et certifi\u00e9 en exp\u00e9rience utilisateur et<br>design de service au Nielsen Norman Group (USA).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette formation est en pr\u00e9sentiel (1 jour, 13 novembre de 9h \u00e0 17h) et est enti\u00e8rement gratuite pour les collaborateurs des membres de WE MEDIA (prix normal de la formation : 350\u20ac) .<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les non-membres peuvent \u00e9galement y assister moyennant le paiement de frais administratifs (130\u20ac\/jour de formation).<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-d791f5a9 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/wemedia.be\/fr\/inscription-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Inscrivez-vous ICI<\/a><\/div>\n<\/div>\n","protected":false},"featured_media":12629,"template":"","class_list":["post-12622","event","type-event","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WE MEDIA Academy : cr\u00e9er son agent IA - WE MEDIA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WE MEDIA Academy : cr\u00e9er son agent IA - WE MEDIA\" \/>\n<meta property=\"og:description\" content=\"Comment exploiter un agent IA personnalis\u00e9 pour am\u00e9liorer sa communication et automatiser la production de contenus ? L&rsquo;intelligence artificielle r\u00e9volutionne les m\u00e9tiers de la communication et de la r\u00e9daction en permettant d\u2019automatiser des t\u00e2ches r\u00e9p\u00e9titives, de g\u00e9n\u00e9rer du contenu sur mesure et d\u2019optimiser la gestion de l\u2019information. Gr\u00e2ce aux outils...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/\" \/>\n<meta property=\"og:site_name\" content=\"WE MEDIA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wemediabe\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-25T14:06:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wemedia.be\/wp-content\/uploads\/agent_IA-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2500\" \/>\n\t<meta property=\"og:image:height\" content=\"2500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/\",\"url\":\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/\",\"name\":\"WE MEDIA Academy : cr\u00e9er son agent IA - WE MEDIA\",\"isPartOf\":{\"@id\":\"https:\/\/wemedia.be\/#website\"},\"datePublished\":\"2025-06-24T16:01:01+00:00\",\"dateModified\":\"2025-06-25T14:06:13+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/#breadcrumb\"},\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/wemedia.be\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Events\",\"item\":\"https:\/\/wemedia.be\/events\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"WE MEDIA Academy : cr\u00e9er son agent IA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wemedia.be\/#website\",\"url\":\"https:\/\/wemedia.be\/\",\"name\":\"WE MEDIA\",\"description\":\"Meet, act, inspire\",\"publisher\":{\"@id\":\"https:\/\/wemedia.be\/#organization\"},\"alternateName\":\"WM\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wemedia.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-BE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/wemedia.be\/#organization\",\"name\":\"WE MEDIA\",\"alternateName\":\"WM\",\"url\":\"https:\/\/wemedia.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/wemedia.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/wemedia.be\/wp-content\/uploads\/wemedia-1.svg\",\"contentUrl\":\"https:\/\/wemedia.be\/wp-content\/uploads\/wemedia-1.svg\",\"caption\":\"WE MEDIA\"},\"image\":{\"@id\":\"https:\/\/wemedia.be\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/wemediabe\/\",\"https:\/\/www.linkedin.com\/company\/we-media-belgium\/?originalSubdomain=be\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WE MEDIA Academy : cr\u00e9er son agent IA - WE MEDIA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/","og_locale":"fr_FR","og_type":"article","og_title":"WE MEDIA Academy : cr\u00e9er son agent IA - WE MEDIA","og_description":"Comment exploiter un agent IA personnalis\u00e9 pour am\u00e9liorer sa communication et automatiser la production de contenus ? L&rsquo;intelligence artificielle r\u00e9volutionne les m\u00e9tiers de la communication et de la r\u00e9daction en permettant d\u2019automatiser des t\u00e2ches r\u00e9p\u00e9titives, de g\u00e9n\u00e9rer du contenu sur mesure et d\u2019optimiser la gestion de l\u2019information. Gr\u00e2ce aux outils...","og_url":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/","og_site_name":"WE MEDIA","article_publisher":"https:\/\/www.facebook.com\/wemediabe\/","article_modified_time":"2025-06-25T14:06:13+00:00","og_image":[{"width":2500,"height":2500,"url":"https:\/\/wemedia.be\/wp-content\/uploads\/agent_IA-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture est.":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/","url":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/","name":"WE MEDIA Academy : cr\u00e9er son agent IA - WE MEDIA","isPartOf":{"@id":"https:\/\/wemedia.be\/#website"},"datePublished":"2025-06-24T16:01:01+00:00","dateModified":"2025-06-25T14:06:13+00:00","breadcrumb":{"@id":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/#breadcrumb"},"inLanguage":"fr-BE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/wemedia.be\/fr\/\u00e9v\u00e9nements\/we-media-academy-creer-son-agent-ia\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wemedia.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Events","item":"https:\/\/wemedia.be\/events\/"},{"@type":"ListItem","position":3,"name":"WE MEDIA Academy : cr\u00e9er son agent IA"}]},{"@type":"WebSite","@id":"https:\/\/wemedia.be\/#website","url":"https:\/\/wemedia.be\/","name":"WE MEDIA","description":"Meet, act, inspire","publisher":{"@id":"https:\/\/wemedia.be\/#organization"},"alternateName":"WM","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wemedia.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-BE"},{"@type":"Organization","@id":"https:\/\/wemedia.be\/#organization","name":"WE MEDIA","alternateName":"WM","url":"https:\/\/wemedia.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/wemedia.be\/#\/schema\/logo\/image\/","url":"https:\/\/wemedia.be\/wp-content\/uploads\/wemedia-1.svg","contentUrl":"https:\/\/wemedia.be\/wp-content\/uploads\/wemedia-1.svg","caption":"WE MEDIA"},"image":{"@id":"https:\/\/wemedia.be\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wemediabe\/","https:\/\/www.linkedin.com\/company\/we-media-belgium\/?originalSubdomain=be"]}]}},"_links":{"self":[{"href":"https:\/\/wemedia.be\/fr\/wp-json\/wp\/v2\/events\/12622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wemedia.be\/fr\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/wemedia.be\/fr\/wp-json\/wp\/v2\/types\/event"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wemedia.be\/fr\/wp-json\/wp\/v2\/media\/12629"}],"wp:attachment":[{"href":"https:\/\/wemedia.be\/fr\/wp-json\/wp\/v2\/media?parent=12622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}