{"id":148,"date":"2019-05-27T08:53:29","date_gmt":"2019-05-27T06:53:29","guid":{"rendered":"https:\/\/wemedia.be\/b2c\/?p=148"},"modified":"2019-07-04T15:29:17","modified_gmt":"2019-07-04T13:29:17","slug":"deeluitgeverij-cascade-moins-lhedomadaire-primo","status":"publish","type":"post","link":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/","title":{"rendered":"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo"},"content":{"rendered":"<p><em>Fin avril, le nouvel \u00e9diteur <strong>De Deeluitgeverij<\/strong> a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance&#8230; \u00a0<strong>De Deeluitgeverij<\/strong> continuera \u00e0 publier les titres de l&rsquo;ex-Cascade, \u00e0 l&rsquo;exception de l&rsquo;hebdomadaire Primo. <\/em><\/p>\n<p>Afin de comprendre cette \u00e9volution, nous remontons dans le temps. Les \u00e9diteurs de Cascade, propri\u00e9t\u00e9 de la soci\u00e9t\u00e9 n\u00e9erlandaise Audax, publient les magazines de presse sp\u00e9cialis\u00e9e For Girls Only, Eos, Psyche &amp; Brein, Bahamontes et Motoren &amp; Toerisme, ainsi que le magazine grand public Primo.<\/p>\n<p>Kristine Ooms et Koen De Buck, la direction de Cascade, ont r\u00e9ussi \u00e0 faire de l&rsquo;hebdomadaire Primo un succ\u00e8s sans pr\u00e9c\u00e9dent sur le march\u00e9. Ceci a \u00e9t\u00e9 r\u00e9alis\u00e9 gr\u00e2ce \u00e0 un positionnement solide et un contr\u00f4le strict des co\u00fbts, ce qui a permis de maintenir le prix de vente \u00e0 niveau bas (prix de vente de 1,30 \u20ac). La diffusion payante de l&rsquo;hebdomadaire Primo est mont\u00e9e de 91 764 exemplaires en 2011 \u00e0 117 043 exemplaires en 2018.<\/p>\n<p>DPG Media \u00e9tait entre temps devenu propri\u00e9taire des anciens titres de Sanoma, TeVe-Blad, Story et HUMO. Pour eux, Primo \u00e9tait un concurrent redoutable. Audax a travers\u00e9 une p\u00e9riode difficile sur le plan financier, ce qui s&rsquo;est traduit par des restructurations fr\u00e9quentes.<\/p>\n<p>Fin juin 2018, DPG Media a achet\u00e9 Cascade. A l\u2019\u00e9poque, il \u00e9tait \u00e9vident pour beaucoup d&rsquo;observateurs que DPG Media ne s\u2019int\u00e9ressait qu&rsquo;\u00e0 Primo.<\/p>\n<p>Fin avril 2019, Cascade n\u2019est plus. DPG Media annonce l&rsquo;int\u00e9gration de Primo dans le groupe showbiz et la commercialisation des espaces publicitaires via la r\u00e9gie de DPG Media. Les autres magazines de Cascade ne correspondent pas \u00e0 la strat\u00e9gie et au portefeuille de magazines de DPG Media.<\/p>\n<p>Les autres titres de l&rsquo;ex-Cascade ont trouv\u00e9 leur destination finale gr\u00e2ce \u00e0 2 nouvelles initiatives. La cr\u00e9ation d&rsquo;une nouvelle maison d&rsquo;\u00e9dition De Deeluitgeverij dont la mission est de publier ses propres titres (For Girls Only, Motoren &amp; Tourisme) et de soutenir les \u00e9diteurs dans leurs activit\u00e9s d&rsquo;\u00e9dition. Par ce soutien, De Deeluitgeverij est responsable de la publication des titres Bahamontes, Eos Wetenschap, Eos Psyche &amp; Brein et Eos Specials. De Deeluitgeverij est dirig\u00e9e par Kristine Ooms et Koen De Buck.<\/p>\n<p>Eos, compos\u00e9 des magazines scientifiques populaires Eos Wetenschap, Eos Psyche &amp; Brein et Eos Specials ainsi que des sites Web, a \u00e9t\u00e9 incorpor\u00e9 dans une nouvelle organisation \u00e0 but non lucratif, Eos Wetenschap. Par le biais de cette organisation \u00e0 but non lucratif, Eos aidera le gouvernement flamand \u00e0 poursuivre le d\u00e9ploiement de l&rsquo;agenda scientifique flamand. Cela se fera par le biais d&rsquo;une convention de cinq ans avec le gouvernement flamand. Dans cette formule, la r\u00e9daction conservera son ind\u00e9pendance totale et les titres et sites Web continueront d\u2019exister.\u00a0 (ldp)<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-146\" src=\"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur.png\" alt=\"Deeluitgeverij\" width=\"1070\" height=\"1070\" srcset=\"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur.png 1070w, https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur-150x150.png 150w, https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur-512x512.png 512w, https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur-768x768.png 768w, https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur-1024x1024.png 1024w\" sizes=\"(max-width: 1070px) 100vw, 1070px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance&#8230; \u00a0De Deeluitgeverij continuera \u00e0 publier les titres de l&rsquo;ex-Cascade, \u00e0 l&rsquo;exception de l&rsquo;hebdomadaire Primo. Afin de comprendre cette \u00e9volution, nous remontons dans le temps. Les \u00e9diteurs de Cascade, propri\u00e9t\u00e9 de la soci\u00e9t\u00e9 n\u00e9erlandaise Audax, publient&#8230;<\/p>\n","protected":false},"author":8,"featured_media":146,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,2],"tags":[35,34],"class_list":["post-148","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-non-classifiee","tag-de-deeluitgeverij","tag-we-media-b2c"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo - WE MEDIA B2C<\/title>\n<meta name=\"description\" content=\"Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance... \u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo - WE MEDIA B2C\" \/>\n<meta property=\"og:description\" content=\"Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance... \u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\" \/>\n<meta property=\"og:site_name\" content=\"WE MEDIA B2C\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wemediabe\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-27T06:53:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-04T13:29:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1070\" \/>\n\t<meta property=\"og:image:height\" content=\"1070\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"nathalie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"nathalie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\"},\"author\":{\"name\":\"nathalie\",\"@id\":\"https:\/\/wemedia.be\/b2c\/#\/schema\/person\/92085969830df9ae92a21ec62a198479\"},\"headline\":\"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo\",\"datePublished\":\"2019-05-27T06:53:29+00:00\",\"dateModified\":\"2019-07-04T13:29:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\"},\"wordCount\":465,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/#organization\"},\"keywords\":[\"De Deeluitgeverij\",\"WE MEDIA B2C\"],\"articleSection\":[\"News\",\"Non classifi\u00e9(e)\"],\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\",\"url\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\",\"name\":\"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo - WE MEDIA B2C\",\"isPartOf\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/#website\"},\"datePublished\":\"2019-05-27T06:53:29+00:00\",\"dateModified\":\"2019-07-04T13:29:17+00:00\",\"description\":\"Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance... \u00a0\",\"breadcrumb\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#breadcrumb\"},\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/wemedia.be\/b2c\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wemedia.be\/b2c\/#website\",\"url\":\"https:\/\/wemedia.be\/b2c\/\",\"name\":\"WE MEDIA B2C\",\"description\":\"Meet, act, inspire\",\"publisher\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/#organization\"},\"alternateName\":\"WM B2C\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wemedia.be\/b2c\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-BE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/wemedia.be\/b2c\/#organization\",\"name\":\"WE MEDIA B2C\",\"alternateName\":\"WM B2C\",\"url\":\"https:\/\/wemedia.be\/b2c\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/wemedia.be\/b2c\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/wemedia-b2c.svg\",\"contentUrl\":\"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/wemedia-b2c.svg\",\"caption\":\"WE MEDIA B2C\"},\"image\":{\"@id\":\"https:\/\/wemedia.be\/b2c\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/wemediabe\/\",\"https:\/\/www.linkedin.com\/company\/we-media-belgium\/?originalSubdomain=be\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/wemedia.be\/b2c\/#\/schema\/person\/92085969830df9ae92a21ec62a198479\",\"name\":\"nathalie\",\"sameAs\":[\"http:\/\/www.wemedia.be\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo - WE MEDIA B2C","description":"Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance... \u00a0","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/","og_locale":"fr_FR","og_type":"article","og_title":"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo - WE MEDIA B2C","og_description":"Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance... \u00a0","og_url":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/","og_site_name":"WE MEDIA B2C","article_publisher":"https:\/\/www.facebook.com\/wemediabe\/","article_published_time":"2019-05-27T06:53:29+00:00","article_modified_time":"2019-07-04T13:29:17+00:00","og_image":[{"width":1070,"height":1070,"url":"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/De-Deeluitgeverij_2019-tur.png","type":"image\/png"}],"author":"nathalie","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"nathalie","Dur\u00e9e de lecture est.":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#article","isPartOf":{"@id":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/"},"author":{"name":"nathalie","@id":"https:\/\/wemedia.be\/b2c\/#\/schema\/person\/92085969830df9ae92a21ec62a198479"},"headline":"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo","datePublished":"2019-05-27T06:53:29+00:00","dateModified":"2019-07-04T13:29:17+00:00","mainEntityOfPage":{"@id":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/"},"wordCount":465,"commentCount":0,"publisher":{"@id":"https:\/\/wemedia.be\/b2c\/#organization"},"keywords":["De Deeluitgeverij","WE MEDIA B2C"],"articleSection":["News","Non classifi\u00e9(e)"],"inLanguage":"fr-BE","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/","url":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/","name":"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo - WE MEDIA B2C","isPartOf":{"@id":"https:\/\/wemedia.be\/b2c\/#website"},"datePublished":"2019-05-27T06:53:29+00:00","dateModified":"2019-07-04T13:29:17+00:00","description":"Fin avril, le nouvel \u00e9diteur De Deeluitgeverij a d\u00e9marr\u00e9 ses activit\u00e9s. Une nouvelle ancienne connaissance... \u00a0","breadcrumb":{"@id":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#breadcrumb"},"inLanguage":"fr-BE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/wemedia.be\/b2c\/fr\/nieuws\/deeluitgeverij-cascade-moins-lhedomadaire-primo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wemedia.be\/b2c\/fr\/"},{"@type":"ListItem","position":2,"name":"Deeluitgeverij = Cascade moins l\u2019hebdomadaire Primo"}]},{"@type":"WebSite","@id":"https:\/\/wemedia.be\/b2c\/#website","url":"https:\/\/wemedia.be\/b2c\/","name":"WE MEDIA B2C","description":"Meet, act, inspire","publisher":{"@id":"https:\/\/wemedia.be\/b2c\/#organization"},"alternateName":"WM B2C","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wemedia.be\/b2c\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-BE"},{"@type":"Organization","@id":"https:\/\/wemedia.be\/b2c\/#organization","name":"WE MEDIA B2C","alternateName":"WM B2C","url":"https:\/\/wemedia.be\/b2c\/","logo":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/wemedia.be\/b2c\/#\/schema\/logo\/image\/","url":"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/wemedia-b2c.svg","contentUrl":"https:\/\/wemedia.be\/b2c\/wp-content\/uploads\/sites\/3\/wemedia-b2c.svg","caption":"WE MEDIA B2C"},"image":{"@id":"https:\/\/wemedia.be\/b2c\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wemediabe\/","https:\/\/www.linkedin.com\/company\/we-media-belgium\/?originalSubdomain=be"]},{"@type":"Person","@id":"https:\/\/wemedia.be\/b2c\/#\/schema\/person\/92085969830df9ae92a21ec62a198479","name":"nathalie","sameAs":["http:\/\/www.wemedia.be"]}]}},"_links":{"self":[{"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/posts\/148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/comments?post=148"}],"version-history":[{"count":0,"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/posts\/148\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/media\/146"}],"wp:attachment":[{"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/media?parent=148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/categories?post=148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wemedia.be\/b2c\/fr\/wp-json\/wp\/v2\/tags?post=148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}