{"id":1279,"date":"2024-12-05T11:05:20","date_gmt":"2024-12-05T10:05:20","guid":{"rendered":"https:\/\/wemedia.be\/b2b\/?p=1279"},"modified":"2024-12-05T11:08:49","modified_gmt":"2024-12-05T10:08:49","slug":"mediaspecs-rejoint-le-groupe-adwanted","status":"publish","type":"post","link":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/","title":{"rendered":"MediaSpecs rejoint le Groupe Adwanted"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em><strong>MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l&rsquo;aile d&rsquo;Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.<\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>MediaSpecs op\u00e8re non seulement en Belgique, mais aussi au Luxembourg et en France. En tant que base de donn\u00e9es m\u00e9dia r\u00e9put\u00e9e pour les agences m\u00e9dia, les agences de publicit\u00e9 et les annonceurs, elle collaborait d\u00e9j\u00e0 depuis un certain temps avec Adwanted Group, mais aujourd&rsquo;hui, les deux parties unissent effectivement leurs forces. Adwanted Group acquiert MediaSpecs avec effet imm\u00e9diat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Pour Adwanted, cette op\u00e9ration s&rsquo;inscrit dans le cadre d&rsquo;une strat\u00e9gie d&rsquo;acquisition plus large visant \u00e0 aider le groupe \u00e0 optimiser ses investissements dans l&rsquo;innovation technologique. \u00ab L&rsquo;arriv\u00e9e de MediaSpecs dans l&rsquo;\u00e9cosyst\u00e8me d&rsquo;Adwanted Group nous permet d&rsquo;\u00e9largir notre offre data gr\u00e2ce \u00e0 une base de donn\u00e9es et une technologie de qualit\u00e9 qui s&rsquo;est impos\u00e9e comme r\u00e9f\u00e9rence pour les agences m\u00e9dia en Belgique et en France \u00bb, d\u00e9clare Emmanuel Debuyck, CEO d&rsquo;Adwanted Group.<br>\u00ab Je suis ravi de rejoindre Adwanted Group et d&rsquo;\u00e9crire une nouvelle page du d\u00e9veloppement de MediaSpecs gr\u00e2ce \u00e0 son dynamisme et son expertise \u00bb, commente Bart Kuypers (MediaSpecs). \u00ab Gr\u00e2ce aux autres domaines d&rsquo;activit\u00e9 d&rsquo;Adwanted, nous pouvons renforcer nos services sur le march\u00e9 belge. Pour les utilisateurs et les employ\u00e9s de MediaSpecs, c&rsquo;est la meilleure garantie de continuit\u00e9 et de croissance.\u00bb<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">AVEZ-VOUS D\u00c9J\u00c0 LU CECI ?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/wemedia.be\/fr\/nieuws\/zuurstof-op-zaterdag-le-magazine-alternatif-au-journal-du-week-end\/\">Zuurstof op zaterdag: le magazine alternatif au journal du week-end<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/wemedia.be\/fr\/nieuws\/klaus-van-isacker-bruzz-sur-30-ans-en-tant-que-redacteur-en-chef\/\">Klaus Van Isacker (Bruzz) sur 30 ans en tant que r\u00e9dacteur en chef<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/wemedia.be\/fr\/nieuws\/hlce-fait-souffler-un-vent-nouveau-sur-le-segment-haut-de-gamme\/\" target=\"_blank\" rel=\"noreferrer noopener\">HCLE fait souffler un vent nouveau sur le segment haut de gamme<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l&rsquo;aile d&rsquo;Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires. MediaSpecs op\u00e8re non seulement en Belgique, mais aussi au Luxembourg et en France. En tant que base de donn\u00e9es m\u00e9dia r\u00e9put\u00e9e pour les agences m\u00e9dia, les agences&#8230;<\/p>\n","protected":false},"author":8,"featured_media":1167,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MediaSpecs rejoint le Groupe Adwanted - WE MEDIA B2B<\/title>\n<meta name=\"description\" content=\"MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l&#039;aile d&#039;Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MediaSpecs rejoint le Groupe Adwanted - WE MEDIA B2B\" \/>\n<meta property=\"og:description\" content=\"MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l&#039;aile d&#039;Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\" \/>\n<meta property=\"og:site_name\" content=\"WE MEDIA B2B\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wemediabe\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-05T10:05:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-05T10:08:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wemedia.be\/b2b\/wp-content\/uploads\/sites\/2\/MediaSpecs-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"nathalie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"nathalie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\"},\"author\":{\"name\":\"nathalie\",\"@id\":\"https:\/\/wemedia.be\/b2b\/#\/schema\/person\/92085969830df9ae92a21ec62a198479\"},\"headline\":\"MediaSpecs rejoint le Groupe Adwanted\",\"datePublished\":\"2024-12-05T10:05:20+00:00\",\"dateModified\":\"2024-12-05T10:08:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\"},\"wordCount\":293,\"publisher\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/#organization\"},\"articleSection\":[\"Non classifi\u00e9(e)\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\",\"url\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\",\"name\":\"MediaSpecs rejoint le Groupe Adwanted - WE MEDIA B2B\",\"isPartOf\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/#website\"},\"datePublished\":\"2024-12-05T10:05:20+00:00\",\"dateModified\":\"2024-12-05T10:08:49+00:00\",\"description\":\"MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l'aile d'Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.\",\"breadcrumb\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/#breadcrumb\"},\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/wemedia.be\/b2b\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"MediaSpecs rejoint le Groupe Adwanted\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wemedia.be\/b2b\/#website\",\"url\":\"https:\/\/wemedia.be\/b2b\/\",\"name\":\"WE MEDIA B2B\",\"description\":\"Meet, act, inspire\",\"publisher\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/#organization\"},\"alternateName\":\"WM B2B\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wemedia.be\/b2b\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-BE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/wemedia.be\/b2b\/#organization\",\"name\":\"WE MEDIA B2B\",\"alternateName\":\"WM B2B\",\"url\":\"https:\/\/wemedia.be\/b2b\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/wemedia.be\/b2b\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/wemedia.be\/b2b\/wp-content\/uploads\/sites\/2\/wemedia-b2b.svg\",\"contentUrl\":\"https:\/\/wemedia.be\/b2b\/wp-content\/uploads\/sites\/2\/wemedia-b2b.svg\",\"caption\":\"WE MEDIA B2B\"},\"image\":{\"@id\":\"https:\/\/wemedia.be\/b2b\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/wemediabe\/\",\"https:\/\/www.linkedin.com\/company\/we-media-belgium\/?originalSubdomain=be\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/wemedia.be\/b2b\/#\/schema\/person\/92085969830df9ae92a21ec62a198479\",\"name\":\"nathalie\",\"sameAs\":[\"http:\/\/www.wemedia.be\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"MediaSpecs rejoint le Groupe Adwanted - WE MEDIA B2B","description":"MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l'aile d'Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/","og_locale":"fr_FR","og_type":"article","og_title":"MediaSpecs rejoint le Groupe Adwanted - WE MEDIA B2B","og_description":"MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l'aile d'Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.","og_url":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/","og_site_name":"WE MEDIA B2B","article_publisher":"https:\/\/www.facebook.com\/wemediabe\/","article_published_time":"2024-12-05T10:05:20+00:00","article_modified_time":"2024-12-05T10:08:49+00:00","og_image":[{"width":1080,"height":720,"url":"https:\/\/wemedia.be\/b2b\/wp-content\/uploads\/sites\/2\/MediaSpecs-2.jpg","type":"image\/jpeg"}],"author":"nathalie","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"nathalie","Dur\u00e9e de lecture est.":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/#article","isPartOf":{"@id":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/"},"author":{"name":"nathalie","@id":"https:\/\/wemedia.be\/b2b\/#\/schema\/person\/92085969830df9ae92a21ec62a198479"},"headline":"MediaSpecs rejoint le Groupe Adwanted","datePublished":"2024-12-05T10:05:20+00:00","dateModified":"2024-12-05T10:08:49+00:00","mainEntityOfPage":{"@id":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/"},"wordCount":293,"publisher":{"@id":"https:\/\/wemedia.be\/b2b\/#organization"},"articleSection":["Non classifi\u00e9(e)"],"inLanguage":"fr-BE"},{"@type":"WebPage","@id":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/","url":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/","name":"MediaSpecs rejoint le Groupe Adwanted - WE MEDIA B2B","isPartOf":{"@id":"https:\/\/wemedia.be\/b2b\/#website"},"datePublished":"2024-12-05T10:05:20+00:00","dateModified":"2024-12-05T10:08:49+00:00","description":"MediaSpecs, membre de WE MEDIA dans le d\u00e9partement B2B, passe sous l'aile d'Adwanted Group, un des leaders mondiaux en mati\u00e8re de tarifs publicitaires.","breadcrumb":{"@id":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/#breadcrumb"},"inLanguage":"fr-BE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/wemedia.be\/b2b\/fr\/nieuws\/mediaspecs-rejoint-le-groupe-adwanted\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wemedia.be\/b2b\/fr\/"},{"@type":"ListItem","position":2,"name":"MediaSpecs rejoint le Groupe Adwanted"}]},{"@type":"WebSite","@id":"https:\/\/wemedia.be\/b2b\/#website","url":"https:\/\/wemedia.be\/b2b\/","name":"WE MEDIA B2B","description":"Meet, act, inspire","publisher":{"@id":"https:\/\/wemedia.be\/b2b\/#organization"},"alternateName":"WM B2B","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wemedia.be\/b2b\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-BE"},{"@type":"Organization","@id":"https:\/\/wemedia.be\/b2b\/#organization","name":"WE MEDIA B2B","alternateName":"WM B2B","url":"https:\/\/wemedia.be\/b2b\/","logo":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/wemedia.be\/b2b\/#\/schema\/logo\/image\/","url":"https:\/\/wemedia.be\/b2b\/wp-content\/uploads\/sites\/2\/wemedia-b2b.svg","contentUrl":"https:\/\/wemedia.be\/b2b\/wp-content\/uploads\/sites\/2\/wemedia-b2b.svg","caption":"WE MEDIA B2B"},"image":{"@id":"https:\/\/wemedia.be\/b2b\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wemediabe\/","https:\/\/www.linkedin.com\/company\/we-media-belgium\/?originalSubdomain=be"]},{"@type":"Person","@id":"https:\/\/wemedia.be\/b2b\/#\/schema\/person\/92085969830df9ae92a21ec62a198479","name":"nathalie","sameAs":["http:\/\/www.wemedia.be"]}]}},"_links":{"self":[{"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/posts\/1279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/comments?post=1279"}],"version-history":[{"count":0,"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/posts\/1279\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/media\/1167"}],"wp:attachment":[{"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/media?parent=1279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/categories?post=1279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wemedia.be\/b2b\/fr\/wp-json\/wp\/v2\/tags?post=1279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}